What Exactly is Marvel's Problem?

[Flightpath07]

The title to this thread is a lot like giving a (comic loving) child a loaded gun.

That being said, something concerns me.

For me, it starts with realizing that Marvel has just cancelled Fearless Defenders after 12 issues. At some point, i have to question why it is that well-written comic series by Marvel DON'T SELL enough to keep going.

So, I leave it up to you to discuss here.

My thoughts at this moment: Is it because Marvel does not know how to market a good series? Or is it because Marvel is SO GOOD at marketing a few of their titles, that nobody cares about (or is willing to pay any attention to) anything else?

Because, seriously, in the last few years, I don't have enough fingers (got to stop greasing my chainsaw while it is running!) to count the GREAT Marvel titles that have been discontinued due to poor sales! In my opinion, the talented writers who come up with this stuff, deserve a better fate than what they have been handed of late!

So, what's the scoop, people? Is Marvel too good at marketing, or are they really lousy at it?

btw, in this case, i don't consider the argument of "people can't afford" to buy comics a valid one; simply because, I am poor, in debt, struggling to keep my head above water financially, yet just spent $66.08 at my LCS today. 'Nuff said.